A hair mask is a deep conditioning treatment designed to nourish, hydrate, and repair hair more intensively than regular conditioners. Typically richer in texture and formulated with high concentrations of moisturizing and restorative ingredients—such as natural oils (like argan, coconut, or olive oil), proteins (like keratin), and vitamins—a hair mask helps improve the strength, shine, and softness of hair.
Hair masks are especially beneficial for dry, damaged, chemically treated, or frizzy hair. They are usually applied to clean, damp hair and left on for a longer period (from 5 to 30 minutes or more) to allow the ingredients to deeply penetrate the hair shaft.
Benefits of using a hair mask:
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Deeply moisturizes and conditions hair
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Repairs damage and strengthens hair
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Reduces breakage and split ends
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Improves shine, softness, and manageability
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Helps control frizz and smooth hair texture
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